Oji Holdings Corporation has won the “MOOMIN 80TH SPECIAL AWARD 2025.”
This award is presented annually to recognize outstanding products and promotional activities related to Moomin, based on criteria such as creativity, quality, social relevance, and market impact.
Since February 2025, the Oji Group has collaborated with Moomin through the “WITH FOREST PROJECT.” As a company with more than 100 years of experience in nurturing sustainable forests and utilizing forest resources, the Oji Group is committed to communicating the value of forests and helping people feel closer to nature.
The “80TH SPECIAL AWARD 2025” was created to commemorate the 80th anniversary of the Moomin novels in 2025.
The “WITH FOREST PROJECT” was particularly recognized for initiatives that embody the “Respect for Nature” philosophy of Moomin. These initiatives include the “Forest Time TEA HOUSE,” held in August 2025, which offered an immersive experience allowing visitors to engage with the forest through all five senses, as well as the launch of the environmentally conscious “Nepia Nepi-eco Tissue”.
Right: From left: Roleff Kråkström, Managing Director, Moomin Characters Ltd.;
Kazuhiko Kamada, Representative Director and Executive Vice President, Oji Holdings Corporation
WITH FOREST PROJECT https://forest.ojiholdings.co.jp/
・Limited-time event “Forest Time TEA HOUSE”
・Nepia Nepi-eco Tissue, Hana-Celeb Tissue
・My Moominhouse Festival
Related Information
●Collaboration with Moomin: Sharing the Value of Forests
●MOOMIN × OJI “Forest Time TEA HOUSE” Savor the Blessings of the Forest with All Five Senses
Contact
Corporate Marketing Strategy Department, Corporate marketing & Strategy Division,
Oji Management Office Inc.
Phone: +81-3-3563-4430 E-mail:oji-forest@oji-gr.com
Public Relations and Investor Relations Department, Corporate Governance Division,
Oji Holdings Corporation
Phone: +81-3-3563-4523 E-mail：oji-holdings@oji-gr.com